RIP CURL X SURFRIDER FOUNDATION COASTAL DEFENDER TOUR
Protecting Our Ocean and Coastlines: In 2023, Rip Curl announced the launch of the Coastal Defender Tour in partnership with the Surfrider Foundation. Six beach cleanup events that included live local music, free food, and an exclusive Coastal Defender Tour hat for volunteers. Because nothing is more important than protecting and preserving our playgrounds for future generations to surf and enjoy.

GOAL:
Drive awareness and participation around local beach cleanups while building momentum for Rip Curl’s sustainability efforts